Thursday, November 28, 2019

The Stavropol State Agrarian University

Particularity of the Organization The Stavropol State Agrarian University is one of the leading institutions of higher learning in Stavropol city, within Russian Federation. Started in 1930, this institution has experienced massive development in various areas as it seeks to be in line with the international standards of learning at this higher level. The management of this firm has a reputation when it comes to freedom in research and development.Advertising We will write a custom assessment sample on The Stavropol State Agrarian University specifically for you for only $16.05 $11/page Learn More As defined in the mission statement of this firm, the organisation has high regards to morals and societal values, and there has been a concerted effort to merge science with culture. SSAU is a fully chartered university that does not only target the local students but also the international learners within European Union and in the global society. The manageme nt of this institution appreciates the fact that competition in the education sector has become very stiff. For this reason, there has been effort to introduce management practices and strategies that would make the university attractive to the local and international society. The institution has introduced programmes, which focus on improving the students’ experience. When it was started, the focus of this institution was to offer products, which at this time was standardized with knowledge in various fields. The management had to realize that all the lecturers attended their classes and the syllabus was covered as was expected. However, things changed systematically based on the changes in the environment. The institution’s focus changed from product to service. The management realized that it owes their clients (students) a lot, and there was a need to offer them good services. It was in this era that the university introduced new courses to meet the diversified nee ds of the learners. In this era, the management of this institution has realized that offering services to the clients is not good enough. There is a need to offer solutions. Institutions of higher learning are seen to be the solution to any issue that is affecting the society in one way or the other. This means that offering learners the courses they need in an effective learning environment is not enough. The current society expects more from these institutions. They need solutions to the social and scientific problems they face from time to time.Advertising Looking for assessment on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The management of SSAU has been offering this solution to its clients in different approaches. Each of the departments at this institution has its own budget that is specifically meant for research. The university believes in solutions that are obtained by conducting reliable researches both s ocially and scientifically. The graduates from this institution go into the job market after they have been fully prepared to offer solutions to some of the problems that an organisation or society may face. This has put this institution at a prestigious position where the society seeks solutions to some of the problems they face. SSAU is an institution to reckon with not only within the Russian Federation, but also in the entire region of Eastern Europe. Good Practice at the Company Achieving success in the current competitive market is not an easy task. It requires a concerted effort by the management to do what is right, in the right manner, at the right time, and with the right people. The management of this institution has started various programmes, which are meant to enhance good practice as a way of enhancing its competitiveness. The first programme was the focus on concentrating talents. The management of this firm introduced internationalization process in hiring the staff . It came to the attention of the top management that most of the staffs at this institution were professionals who are citizens of this country. This was not a big issue, but it had negative impacts on the marketability of the institution as a global learning centre. The management, therefore, started a programme that aimed at concentrating talents. Most of the positions were left open to both the local and international staffs in order to enhance competition. The process of hiring staffs was made competitive in order to select the best-qualified candidates irrespective of their nationalities. This enhanced diversity at this institution as the new staff members came from various countries in Europe, North America and even other parts of Africa. Concentration of talents was not just restricted to the teaching staff. SSAU has been keen when it comes to selecting students for various programmes. Students also have a massive potential when it comes to enhancing research in various fiel ds. The institution has one of the highest bars when it comes to selecting of the students for various courses. Having such a pool of talented students and teachers enhances the capacity of the university to engage in research. The second approach that this firm has been using to enhance good practice is to diversify its resources. The institution has introduced new ways of earning extra income besides what is generated from the students. Currently, this institution is the largest consultant in various fields within this country. Private institutions and non-governmental institutions have been coming to this firm for consultation in various fields.Advertising We will write a custom assessment sample on The Stavropol State Agrarian University specifically for you for only $16.05 $11/page Learn More The institution can now be commissioned to research on both social and scientific issues by these private institutions in order to find solutions to some of t he issues that are affecting them. The biggest single client of this institution in the field of consultation is the government. The government has consulted this firm on various scientific and social issues that affect the Russian community. These consultations have earned the firm good income, which supplements what is generated from the learners. This firm has been a leader in technology advancement. Many firms have relied on this institution to help them improve their communication systems, maintain their machines, and various other services related to technology. These extra incomes add value to the main clients at this institution. The management can afford to lower its fee without necessarily affecting the quality of education. The university is also able to offer subseries to some of the best but needy students in order to improve their experience. The university also introduced optimal management as a way of enhancing the way processes are managed. The institution has intro duced the Decision Support System (DSS) in most of its managerial activities to ensure that every decision is supported by valid facts. Key Results Demonstrating Achievement of the Objectives Introduction of the best practices at this firm has brought with it positive results that have helped the university advance in various areas. Coordinating personal goals of the employees with the strategic goals of the firm has been made very simple. This has been achieved through the employee involvement in strategic planning. This way, it has become possible for them to integrate their personal plans with that of the organisation. This has helped the firm build a large pool of highly skilled human resource that meets the international standards. The new strategy has also helped in making the contribution of the learners relevant in the overall research at this institution. It has encouraged the student-learner relations at this firm, making it a better research centre.Advertising Looking for assessment on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Use of the RADAR Methodology by the Company The management of this university has been using RADAR logic to question the performance of various departments in this organisation. The firm has been keen on defining the results that each department is expected to achieve within a specified period. The heads of the departments are tasked with the responsibility of setting the targets that every employee should achieve within a given period. It has developed sound approaches that are meant to help each department achieve the set goals. The management has also been effective in deploying the approaches to ensure that the most qualified candidate addresses each task in the right manner. Deploying of the employees has largely been based on the qualifications and interests of the individual worker. This has helped the firm to improve the levels of employee morale in every task they do. Finally, the firm has developed effective ways of assessing and refining the results of each employee and e ach department of this firm. To help in this area, the management introduced a new system of ‘ideal employee’. In this new system, employees are encouraged to assess their own performances and to involve peers in finding solutions to their identified weaknesses. With these new strategies, it is believed that the firm will emerge top in this year’s EFQM Good Practice Competition. This assessment on The Stavropol State Agrarian University was written and submitted by user Zariah Richard to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Sunday, November 24, 2019

Batteries Essays - Rechargeable Batteries, Battery, Primary Cell

Batteries Essays - Rechargeable Batteries, Battery, Primary Cell Batteries I choose thus project because when watching television both name brand batteries claim to be the best. I wanted to see which one actually did last the longest. The Encyclopedia?s I did my research in say a battery is a device which transforms chemical energy. The term is usually applied to a group of two or more electric cells connected together electrically. In comman usage the term battery is also applied to a single cell, such as a flashlight battery. There are in general two types of batteries, primary batteries and secondary storage or accumulator batteries. primary types, although sometimes consisting of the same palliative materials as secondary types, are constructed so that only one continuous or intermittent discharge can be obtained. Secondary types are contracted so that they may be recharged, following a April or comply discharged, by the flow of direct current throughout them in a different appreciate to the current flow or discharge. By recharging after discharge, a higher state of oxidation is create at the at positive plate or electrode and a lower state at the negative plate, returning the plate to approximately their original charged condition. Both the primary and secondary cells are manufactured in many size and design from the small electric wristwatch battery and the small penlight battery to the large submarine battery, where a single cell has weights 1 tons. It all applications the cell must be constructed for its particular service, so that the best performance may be obtained consistent with cost, weight, space, and operational requirement. Automotive and aircraft batteries generally used thin positive and negative plate with thin separation to conserve space and weight and to provide high rate of current discharge at low

Thursday, November 21, 2019

Hand hygiene Essay Example | Topics and Well Written Essays - 1750 words - 1

Hand hygiene - Essay Example In this section I shall dwell on the advantages that re are associated with children in their Early Years interacting with the outdoor environment and the benefits that is brings to their development. From the literature review, it can be concluded that education in the Early Years is dependent on the outside space since it can be considered as a natural place for exploration, engagement and one that provides a motivation for learning. Active learning, exploring as well as creative thinking, enhances effective teaching and learning which are all influenced by the kind of environment that the education takes place in. Play forms a very important aspect as far as the development of children is concerned, their learning as well as their wellbeing and it is vital that the practitioners appreciate, value and maintain the play that is associated with children all through the Early Years (Lillemyr, 2009, p. 8). The provision of a good quality outdoor environment can affect the confidence that the children have as well as their independent learning but it should be noted that this is not a sole entity since it is comprised of various activities that have discrete purposes. From the interviews that were conducted with the practitioners, it was clear that outdoor play is advantageous since it basically allows the children that engage in it to have fun while playing while they engage and explore the natural environment and all this works towards their development. This natural setting develops the skills that the children have naturally while making them more confident in the things that they take part in as the grow. From the literature review, there is also the suggestion that the outdoor environment also provides chances that create an equilibrium between the structured activities that are guided by the adults and allowing the children to interact with their particular outdoor spaces. This enables the children to use their

Wednesday, November 20, 2019

General Fact Finding Assignment Example | Topics and Well Written Essays - 750 words

General Fact Finding - Assignment Example Bloomberg Company has a global type of business because its investment is present across many countries. It uses Bloomberg government, Bloomberg BNA, and Bloomberg New Energy Finance to provide news, analytics, and data to decision makers across industries beyond finance. The Bloomberg provides more than 2400 news that covers multimedia professionals at one hundred and fifty bureaus across seventy three countries. The product of the company is marketed through television, mobile, Bloomberg business-week, Bloomberg professional service, Bloomberg pursuits and Bloomberg markets. The television network is available across 340 million homes worldwide. Its radio programs and reports are nationally syndicated to two hundred radio affiliates. In addition, it has a circulation of 375000 markets magazines and a global circulation of approximately 980000 business weeks (Turban & McLean, 1999). The Bloomberg Company is made up of teams that determines its success in the global market. These teams include: the tech and business innovators who create Bloomberg’s products; the news makers responsible for innovating and displaying stories; the sales drivers; and the culture and customer champions responsible for understanding the needs of Bloomberg’s clients. However, the teams are managed by two crucial bodies of leaders. The first one is the CEO called the Daniel L. Doctoroff. He is also the president of the Company. He is a great provider of financial information appointed as the president in 2008 and eventually as a CEO in 2011. The second one is the chief information officer called Paul Wood. He is responsible for overseeing all risk, client data security, and corporate compliance. Paul Wood also ensures that Bloomberg Company is protected from future risks by enhancing internal procedures (Turban & McLean, 1999). Apart from the Chief Information Officer, Mr. Paul, the Bloomberg

Monday, November 18, 2019

English Essay Example | Topics and Well Written Essays - 750 words

English - Essay Example Things are not going smoothly and there are two areas which they have to work on. The first is a problem with honesty, because they are hiding things from each other. The second area is communication, because they are not very good at talking about their problems. They were not honest with each other from the beginning regarding their feelings about each other. When they got a chance at the end they cleared out all their differences and it is obvious that they are not going to continue with each other. In the beginning it is Frances who takes the lead. She confesses that she wants to spend the day with her husband alone â€Å"I have an idea, Frances said. â€Å"My wife has an idea. That pretty girl.† â€Å"Let’s not see anybody all day†¦Ã¢â‚¬  (lines 38-39) Frances is being very honest in saying exactly what she wants from her husband. The way that Michael responds is quite negative. By showing surprise at her idea, and referring to her pretty appearance, he is making himself look smart, and suggesting that pretty girls don’t normally have ideas. This is an arrogant attitude, and it shows that he does not value her very much, except for her appearance, which he likes to look at. The conversation continues but Frances becomes annoyed when Michael looks at all the pretty girls and women in the street. She wants only to be with him. He seems to want all the girls in the street. They are both aware of this difference and Michael does not think it is a problem. He admits that he looks at women but claims that he looks at â€Å"only pretty ones† (line 85) Frances believes that he looks at â€Å"every damn woman in the City of New York† (Line 81-82) This conversation reveals that they have not been honest with each other in their relationship so far. Frances realizes that Michael has probably been with other women, and will probably be with many more, and she forces him to be very clear about what he feels for all these women he looks at. When he admits that â€Å"Sometimes I feel I would like to be free† (p. 239) he is being honest, but this is not what Frances wants to hear. In the end they give up trying to be so honest with each other. Frances asks her husband to â€Å"stop talking about how pretty this woman is, or that one†¦Ã¢â‚¬  (line 267-268) which means that she wants him to hide what he is feeling and just pretend to be faithful. When they return to their plan to spend time with the Stevensons, this is a metaphor for their return to a life where they present a false picture of themselves to the world. Their real feelings are hidden, and their relationship looks like it is going to fail because of this. The story is interesting because it presents a difficult problem and shows that sometimes people look at such a problem and then turn away from it again because they do not have the strength to face up to it. In life honesty is a very good approach for most things, but in love rel ationships sometimes it can cause a lot of pain. For example if I tell someone at a party that his or her hair looks terrible, this may be the truth, but it is not a kind thing to say. Every person is different, and when we become close friends with someone, we have to make compromises. This is especially true for marriage . I hope I would never be in a relationship like the one in the story and I think that this story reminds me to be very clear at the start of a relationship about what each person really wants. Reference

Friday, November 15, 2019

Zone fitness market research

Zone fitness market research According to Kotler, P. (1988) marketing is a social and managerial process by which individuals and groups can obtain what they need and what they want. This can be achieved by creating, offering and exchanging products of value with others. The figure below illustrates the core concepts of marketing like needs, wants and demands, Product, value, cost, satisfaction and other concepts. Needs, wants demands Product Value, cost satisfaction Exchange transactions relationships Markets Marketing marketers Fig: 1.0. Core Concepts of Marketing Zone fitness is the new health and fitness company based in Huddersfield. Due to the continued growth of the health and fitness market in the UK, the company was formed. The company offers a range of health and fitness services on a membership only basis. Zone fitness operates 1 mile away from town centre in a place which was previously furniture warehouse. Few of the companys facilities are, rowing machines, exercise bikes, weights etc. One of the important parts of the services to the members is that there is an initial joining fee and the range changes according to the period of membership taken out for. The company was formed by three friends with now previous managerial or marketing experience or knowledge. The company is three years old and now has employs a total of 15 staff. The company is looking to grow in future both in terms of members and also in terms of health and fitness facilities offered but feel it now need to become more effective at marketing in order to face the competition. As a marketing consultant a report has been produced, to increase and improve the companys marketing activities. The overall review of the report covers areas such as, industry analysis, market segmentation, targeting, position, pricing strategy, etc. INDUSTRY ANALYSIS According to Brassington and Pettitt (2006), the industry analysis aim is to determine and understand the evolving opportunities and threats of the markets as they relate to the strengths and weakness of the health and fitness firm. The analysis covers areas such as size, growth, profits, cost structure, competitors, etc. MACRO ENVIRONMENT Economic environment is the general changes the economic conditions and the changes in pattern of the income distribution of the customers as well as the operation of the economic system are responsible for a variety of economic phenomena. These involve factors such as fluctuations, trade, economic growth rate, inflation and recession. (Peter, 2008) Socio-cultural environment is the attitudes towards the physical fitness and general wellness and individual ways of life of the customers and standards formed by the cultures and changing social values. (Johnson, et al., 2008) Political environment is the government with its political involvement and the legislation as the main components which can change the political as well as influence of the key issues in the companies such as policies, regulations etc. (Peter, 2008) Technological environment is responsible for the innovation and changes of the equipments such as tread mills, bikes, weights machines and also supplements. The development and new equipments can have an effect on the future of the Zone Fitness. The technology can change the emergence of the many substitute products. (Armstrong, et al., 2009) MICRO ENVIRONMENT SUPPLIER: Suppliers form an important link to the companys overall value delivery system. It provides the resources needed by the company to produce its goods and services. The Zone Fitness management must watch supply availability such as supply shortages, delays and other events which can cost sales in the short term and damage customer satisfaction. (Gilligan, et al., 2009) CUSTOMER: The Company needs to study the types of customer markets. Consumer markets consist of individuals or households that need services and health care activities for personal consumption. Business markets where the company can sell the services to the employees and for further processing. Reseller markets where the company can buy the facilities for certain profits. (Gilligan, et al., 2009) COMPETITOR: The marketing concept states that to be successful a company must provide greater customer value and satisfaction than its competitors. The Zone Fitness Management must do more than simply adapting to the needs of the customers. They must gain strategic advantage by positing their offerings strongly against competitors offerings. (Armstrong, et al., 2009) MARKET SUMMARY The UK health fitness clubs can be divided into two sectors: health clubs which are privately owned and leisure centres which are owned by the local authorities. Leisure centres which are defined as public facilities are changing to cope up with shifting consumer priorities and financial measures. UK has over 5,750 indoor facilities for keeping fit. The health club is still fairly fragmented, but there are now 10 large chains including David Lloyd leisure, Fitness First, Virgin Active and LA Fitness. (The Leisure Database, 2007) MARKET DEMOGRAPHICS Population of UK: 62,348,447 as of July 2010. Age Structure: 0-14 years: 16.7% (male 5,233,756/female 4,986,131) 15-64 years: 67.1% (male 20,774,192/female 20,246,519) 65 and over: 16.2% (male 4,259,654/female 5,612,953) Median Age: Total: 39.8 years Male: 38.6 years Female: 40.9 years (Mouseprice, 2010) MARKET SIZE GROWTH The UK health fitness industry has a revenue estimated almost  £3.6 billion and 11.9% of the UK population are registered as members in the health and fitness or publicly-owned fitness facilities. The membership has been growing up by 3% since 2006 and now there are over 230 new public and private facilities that have been added to the health and fitness industry portfolio. Almost 90% of the UK population lives within 2 miles of a private health or publicly-owned fitness facilities. UK market for health and fitness club has increased by a moderate of 1% in nominal terms, by 2010. (Research and Markets, 2010) On contrary to this, annual growth rates have been declined from 7% in 2006 to just 1% by 2010. Both of which, exerted a downward pressure on disposable income and consumer confidence, reducing demand for health and fitness centres as the money is spent on necessities rather than luxuries. Moreover, annual growth is also believed to have slowed due to increased saturation and competition in the market, which has led to a reduction in membership fees in the private sector. (The Leisure Database, 2007) The membership penetration is 33% higher in London than the UK average and also obesity risk rates are 65% lower in London. The Southwest region is another area in UK to have lower risk in obesity by 34%, but the membership penetration level is higher by 3% the UK average. The regions of North East and South West have largest membership growth in private club memberships whilst the East Midlands topped the impressive growth rates in the public sector. (Corporate Fitness, 2010) 3.0. PORTERS FIVE FORCES A Porters five forces analyses explore five different principal factors, which determine the attractiveness of a health fitness market. Bargaining power of buyers Zone Fitness Threat of new entrants Bargaining power of suppliers Competitive rivalry within an industry Threat of substitute products Fig.2.0. Porters five forces for Zone Fitness Threat of new entrants: The barriers to the new entrants are very high. The main development of private gymnasium and leisure centres on the country which take years and capital required have put smaller companies out of the picture. Some of the health clubs are combined and franchised, but all existing major big companies have sufficient back up support to make themselves unattractive for acquisitions. The domination of some of the big health and fitness companies insure that they can manage a threshold level of profitability. (Euromonitor International, 2010) Bargaining power of suppliers: Suppliers have low bargaining poor over health and fitness centres due to strong brand power and distribution capabilities of the companies and due to fragmented supplying industry. The need for facilities and equipments is to explore and re-conceive their business models, like by playing on the customers experience issue and to try to arrive at a more profitable but risky mode. These kinds of initiatives might also help moderate the stance of health and fitness companies. (Market and Business Development, 2010) Bargaining power of buyers: Buyers have a strong bargaining power over health and fitness companies because of the range of choices the buyers have. All major companies sell same facilities and at nearly same price so buyer can switch to another company without any doubt. Nearly 94% of customers today have choice of three or more health and fitness companies which can be available to them within 5 minutes of range and many other leisure centres as well. Numerous companies are competing for their business with facilities of varying size and formats. Power of buyers is high and companies that raise prices are likely to lose customers. (Research and Markets, 2010) Threat of substitute products: Health and fitness centres in the available sector are an available alternative for customers, but there has been some convergence between these two sectors as the companies extend their formats. (Euromonitor International, 2010) Competitive rivalry within an industry: The rivalry is intense even though the market is concentrated, especially among the top companies. At a micro level the industry rivalry is centred and a limitation strategy that the major companies resort to if one initiative is successful. The rivalry among major companies is intense and this has led to a price war between companies. This is because the companies sustain the declining profitability without exiting the market and there is no incentive for major companies to rush into extreme and profit eroding price war. (Aaker and McLaughlin 2010) 3.1. COMPETITION Zone Fitness has a highly competitive market in Huddersfield, but the following four will be direct competitors due to their establishment in and around Huddersfield. Bodyzone Fitness Centre Unit 11f/Nortonthorpe Mills/Nortonthorpe Industrial Estate Wakefield R Scissett Huddersfield, West Yorkshire, HD8 9LA Website: www.bodyzonefitnesscentre.co.uk Services offered: gymnasium, beauty centre, health club, aerobics, swimming, and sauna and cardio theatre. (The Fitmap, 2008) Fitness First Lockwood Park Brewery Drive Huddersfield, West Yorkshire, HD4 6EN 01484 429000 Website: http://www.fitnessfirst.com Services offered: gym, cardio theatre, spinning room, x-press workout, crà ¨che, squash, studio, lounge, juice bar, personal trainers, sauna, and steam room, aroma and sun bed. (The Fitmap, 2008) University of Huddersfield Gym Sports Hall Queensgate, Huddersfield, HD1 3DH 01484 472093 Website: http://www.hud.ac.uk/uni/about/campus_facilities/06_sports_hall/1_html/the_gym Services offered: cardiovascular training, step n tones, boxercise, groove n move, hula hoops, kettlebell, boot camp, pilates, abdominal blast, sports team camp, yoga, kung fu, spinning, tae kwon do and swimming. (Bizplan Cover, 2009) MARKET SEGMENTATION, TARGETING AND POSITIONING Market segmentation can be defined as the process of dividing the total market into segments or target market of consumers with common needs or characteristics and selecting one or more segments to target with a marketing mix. Zone Fitness company needs to know the needs and wants of their customers to better enable them to provide facilities and services that will satisfy the customer needs and wants. This may be problematic as there are numerous health and fitness facilities in the consumer market which the company can satisfy. Therefore, Zone Fitness must divide its market into various needs and wants. This is the process of the segmentation. (Cant, et al., 2009) The company must next decide which market segments needs it can best satisfy. The company should develop its marketing offers such as facilities and membership discounts and the process of deciding which segment to pursue is referred to as targeting market. Therefore, targeting deals with the process whereby a marketing mix is tailored to fit some specific customers. (Aaker and McLaughlin 2010) Positioning refers to the creation of a specific image or perception of the facilities and services by consumers in a selected target market. It is therefore the way in which consumers view competitive brands or types of products. For new products it means how the company wants to compare the new item in terms of its predecessors. The company will need attempt to establish a favourable position for its product by means of marketing communication such as advertising, however as it is believed that the product positioning is limited to advertising is no longer appropriate. (Ouwersloot and Duncan 2008) 4. SWOT ANALYSIS Many companies evaluate opportunities utilizing an analysis framework referred to as SWOT. It is an acronym for strengths, weakness, opportunities and threats that can be investigated and can be used in early stages like market planning and decision making for zone fitness. On one hand it operates the matching of vital strengths with major environment opportunities and on the other hand it provides for improvising weaknesses and possibilities of risk in the zone fitness marketing. (Cant, et al., 2009) STRENGHTS: Zone Fitness is more committed towards a result orientated approach to maintain its customers in a highly competitive market. Facilities and health programmes are well taught according to the need of Zone Fitness. Reduction in fees and discount in membership service in entire market of UK. Also Zone Fitness has well trained and qualified staff. Personal services, individual programmes and advice are seen as being a key part of competitive success. (About Health Clubs, 2009) WEAKNESS: Personal training and individual programmes can be expensive. There are no swimming facilities which can be a problem in providing services to a large pool of members. Marketing budget is very short to attract business clients. (NetMBA, 2009) OOPURTUNITIES: Health and fitness clubs are rapidly growing in UK. Increasing health conditions and diseases such a obesity are causing people to join and pay more importance to exercise and health care activities. Health clubs and gym have become a routine of life in the peoples daily schedule. A low income area can be of special focus for zone fitness which is mostly ignored by rival competitors. (NetMBA, 2009) THREATS: One of the main threats could be because of recession and economic downturn, which can slowdown the growth of health and fitness industry. Low cost equipments are also available in the markets for home exercise. Although market is rapidly growing a small level threat can be of low cost offers from well established competitors. (About Health Clubs, 2009) MARKETING MIX Zone Fitness companys marketing mix is based on the factors of product, cost, distribution and advertising. PRODUCT: Health and fitness services: Rowing machines Exercise bikes Weights Aerobics Yoga Steam room Sauna, tanning rooms Massage services and Jacuzzis PRICE: Zone Fitness will be facing a challenge with highly competitive markets such as David Lloyd, Fitness First, etc. Therefore company is offering services at cost less than existing market standards with reduced fees for the under 18s and over 55s and discounts for the family memberships, etc. A new member for yearly membership would pay an initial joining fee of  £100 and a yearly membership of  £500. This would give members an unlimited access of the services and facilities of the company. PLACE: Zone Fitness company is located within the 1 mile radius of the town centre of Huddersfield. The company has a direct supply of their facilities and will not be involving in any kind of franchise or network. PROMOTION: Zone Fitness can use newspapers, magazines, internet, television and radio as the medium of advertising. In addition they could also print brochures for creating awareness in the market about their health and fitness services. (Cant, et al., 2009) INTEGRATED MARKETING COMMUNICATIONS (IMC) STRATEGY Integrated Marketing Communications is a cross-functional process of creating and nourishing profitable relationships with customers and other stake holders strategically controlling or influencing all messages sent to these groups and encouraging them. The marketing mix of an organisation for tangible products compress of four elements, these are; marketing communications, price, promotions and distribution. The marketing communication element influences the other three elements; therefore it is important for Zone Fitness to be aware of their relationship between these four elements, while designing and planning the marketing strategy. (Ouwersloot and Duncan 2008) The responsibility of Zone Fitness management is to compile a programme that establishes a framework for the development, implementation, coordination and control of companys marketing communications. The aim of such a programme is to develop an effectiveness IMC programme that targets the customers in an attempt to influence their attitudes and behaviour. STRATEGIES OBJECTIVES Setting the IMC objectives and compiling it with the budget are crucial activities in the marketing communications department. IMC objectives and the budget constitute two basic guidelines and constraint in the formulation of an IMC strategy and for the various elements. The period within which the IMC objectives and strategies must be achieved covers the same period which all activities of the various marketing communication elements are implemented. (Hutt and Speh 2009) IMC objectives and strategies the Zone Fitness can follow are: The objectives must be formulated and once they have been, a provisional marketing communication budget must be prepared on the basis of the formulated goal. Marketing communications development and different strategies for each element are usually the most comprehensive of all phases. Each marketing communications element plays a unique role in achieving the integrated marketing communications objectives. The IMC decisions must be co-ordinated to prevent element being singled out. The decision taken must be synchronised by the company so that the ultimate objective can be reached without any form of duplication and resultant additional cost. After that there should be the development of an action plan for each IMC strategy. This is the operational programme, which is very detailed and contains activities, responsibilities and time frames. The penultimate is the measurement of the IMC effectiveness. It is important to ascertain whether the IMC programme has achieved its objective. The continual feedback on the effectiveness of the IMC strategy and programme so that deviations from the formulated objectives can be evaluated with a view to taking corrective measures. In the overall summary the IMC objectives and strategies must be derives from the marketing strategies and elements such as advertising, personal selling, promotions, publicity, public relations and e-communications must be derived from the marketing communications strategies for Zone Fitness company. (Ouwersloot and Duncan 2008)

Wednesday, November 13, 2019

Multimedia in the Palm of your Hand :: Technology Technological Papers

Multimedia in the Palm of your Hand Hand Held Video Games Hand held video games have been around since 1991 when Game Boy came out with the first hand held video game. When Game Boy hit the market it sold about fory eight million copies worldwide. Video game systems are a big part of are popular culture right now. We have seen many advances in the hand held video game industry since 1991. Game Boy has recently come out with a new colored Game Boy called Vitual Boy. The Virtual Boy uses two, tiny mirrored screens. Along with two screens they used two different colors, red and black, to produce a 3-D effect. This game console came out in the U.S. in 1995 but was not a success at all. Game Boy will now try again this year to build of their success in 1991. Nintendo is now coming out with Game Boy Advance. Game Boy Advance (also known as GBA), will be coming out this year and will sell for about $80-$90. You the consumer will have fifteen games to chose from which run for about$30-$40. You will also be able to use your old Game Boy games to play on the GBA. The GBA has fifty percent bigger screen and fifty percent better battery life. Nintendo says that the built in screen will have a sharper picture than the 64-bit consoles connected to a regular television. We are seeing Nintendo trying to build off their big success of the original Game Boy. Many people do not see Game Boy as a computer. Nintendo’s software company called Gametek has developed a program that you can take your Game Boy and turn it into a personal organizer, spell-checker, or even a travel guide. Sega which came out with the colored Game Gear system, also sell an attachment that will convert your Game Gear into a television . Music at Your Fingertips Portable MP3 players have come a long way in just a short period of time. Soon cassette and CD players will be considered as stone-age devices. Right now there are more than 50 different kinds of MP3 players ranging from simple to high-tech. Yet, the question that still remains is why are these players so popular?

Sunday, November 10, 2019

A Self Discovery Journey Education Essay

The undermentioned article is the consequence of an auto-analysis experience by an EFL instructor endeavoring to accomplish professionalism in her instruction patterns. The grounds that led her to that self-discovery activity are fundamentally her late acquired cognition on linguistic communication geting and learning theories and her desire to be a better instructor. She describes her current instruction patterns in footings of Teaching Principles, Classroom Management, Class Procedures and Techniques, and Resources and Materials. Then she mentions the new patterns she ‘s willing to follow in order to go a better professional and the activities she must undergo to accomplish those patterns.KEY WORDSProfessionalism, Language Learning and Teaching, Class Observation and Reflection, Auto-analysis.IntroductionIn 9 old ages of learning pattern, I ‘ve ne'er done before what I am about to make now in the paragraphs that follow. The following lines are to be my first written ana lysis of all time on my patterns as an EFL instructor in my personal hunt for professionalism. A Professional is person whose work involves executing a certain map with some grade of expertness. But a narrower definition limits the term to use to people such as instructors whose expertness involves non merely skill and knowledge but besides the exercising of extremely sophisticated judgement, and whose accreditation necessitates extended survey, frequently university-based, every bit good as practical experience. The professional is, foremost and first, a bringer-about of real-world alteration, prioritising real-time action and contemplation. ( Ur, ? ) . The term professional besides implies being portion of a community. The professional community of English instructors has developed agencies of consolidating relationships between its members and created chances for them to profit from each other ‘s cognition. We are an identifiable group, whose members are interested in interaction with one another for the interest of acquisition, and besides for the enjoyment of interchanging experiences and thoughts. We publish, we communicate innovatory thoughts, whether theoretical or practical, to one another and to the populace at big: through in-house seminars, national or international conferences, diaries or books ( Ur, ? ) . We as professional EFL instructors must be independent. Cipher else can state us what to make ; we ourselves are responsible for keeping professional criterions and should be committed to making those criterions. We must be cognizant of our duty towards our pupils and their acquisition. We should n't merely learn , we must besides larn, continually – about our capable affair, about learning methods, and approximately many other things that make us better educated and hence better pedagogues ( Ur, ) . The development of our learning competency is our professional duty, and it is a long-run and on-going procedure ( Pettis, ? ) . In the undermentioned paragraphs I will explicate what drove me towards making this soul-searching exercising, I ‘ll depict my current pattern as a instructor, and I ‘ll round-up with a to-do list of the patterns that I must get in order to be the professional that I want and need to be.MotivationIn the early old ages of my instruction pattern I was fundamentally concerned with what to learn, and I did n't detect or believe about other facets of EFL learning. Then I started detecting my pupils ‘ behaviour and the demands of the communities in which I taught my classs, and I started reflecting on my ain patterns, researching how to, and why to learn in each peculiar context in a manner that I could lend to do their lives better. I discovered that my instruction could truly lend to my pupils ‘ personal transmutation, and that I as a instructor must bear with the defining and reshaping of the coveted learning result of my pupils ( Kumaravadivelu, 2003 ) . Then a sense of committedness towards my profession started to develop, and I discovered that I still lack some of the conditions a professional EFL instructor must hold, and that the restrictions in my cognitive model constrain my instruction patterns ( Pettis, ? ) . I ‘ve come to a point in which I wish to halt playing around, experimenting in an irresponsible and irregular manner with my categories. I want to be able to take classs of action that are based on cognition and idea, instead than on wonder and creativeness. I know now that it is necessary to understand the rules underlying both automatic and consciously designed action. I now understand that I must establish my professional action on the consequences of academic research and theorizing ( Ur, ? ) every bit good as my personal experiences. I feel the demand to utilize successful pedagogical techniques that might convey new penetration and more advanced possibilities to my instruction pattern ( Richards, ? ) ; becau se I believe that accomplishments without cognition or rules are professionally unacceptable and the knowing instructor who is besides adept is a powerful pedagogue ( Pettis, ? ) . I started making professional development activities that challenged and changed my conceptual model, and larning from them has enabled me to do better determinations about the activities and techniques I could follow in my categories. I ‘ve learned that learning is non merely a series of preset and presequenced processs, but a context-sensitive action grounded in rational idea and creativeness in which the practician has to place and run into the challenges faced in the mundane pattern of learning ( Kumaravadivelu, 2003 ) . I ‘m good cognizant now that the rules that guide my determination devising can alter over clip and merit to be reconsidered sporadically as a personal committedness towards my ain on-going professional growing ( Pettis, ? ) .THE PRESENTMy current instruction patterns are the consequence of 9 old ages of experience. I ‘ve worked with several different attacks and methods, but I ‘d ne'er analyze the theory and rules behind them till late. I n malice of that, I ‘ve ever, genuinely loved instruction, and I ‘ve been really funny about my work. It makes me proud to state that I was n't excessively lost in the manner of going a good professional. The undermentioned list is a catalogued sum-up of my current instruction patterns: Teaching Principles: Presently I ‘m in the procedure of understanding the theory and the rules of linguistic communication instruction and acquisition. Try to maximise the larning potency of my pupils through job resolution activities. Try out different learning schemes by invariably detecting things that work, flinging old patterns and taking on board new 1s. Expression at what I do in the schoolroom and believe about why I do it, how effectual it is, how are my pupils reacting, and how can I make it better. Reflect on the peculiar jobs that arise in the schoolroom. Analyze the context of each category and implement signifiers of cognition that are relevant to each specific context. Organize category content around pupils ‘ demands, wants and state of affairss. Treat each learning state of affairs as alone, placing the peculiar features of each event. Bring my life experiences to the educational scene, and acknowledge that my pupils do the same. Try to link the category content to wider societal issues. Classroom direction: I ever have high outlooks for pupil acquisition in my categories. My criterions for schoolroom behaviour are besides high. Personal interactions between me and my pupils and among pupils in my category must be positive. If pupils are misconducting, I ever try to happen out why. Every pupil must make take parting production in category. Derive my pupils ‘ trust in me and in what I teach them. Class Procedures and Techniques Target linguistic communication usage throughout the complete in-class clip. Avoid the usage of female parent lingua among students.. Use of scholar centered, job work outing activities that involve interaction in the mark linguistic communication. Task direction must be clear and focused ; same as accounts on linguistic communication points. Proctor pupils ‘ public presentation on undertakings to see that coveted public presentation is being achieved. If pupils did n't understand an direction or an account, I ever think about what I did and why it may hold been ill-defined. When pupils do non understand, they are re-taught. Incentives and wagess for pupils are used to advance excellence. Error rectification is done after the pupil finishes production. Contemplation on how much testing to make and when is the appropriate clip to make it. Make warm up activities at the beginning of the category to fix pupils for mark linguistic communication usage, and/or to put the temper for a specific activity. Monitor on-going public presentation of the category, trying to turn up unexpected jobs on the topographic point and seting direction outright to rectify them. Induce pupil pattern on several, if non all of the linguistic communication accomplishments in each category. Include grammar accounts in the category content. Resources and Materials Use different text books for schoolroom activities. For reading pattern, usage texts that are non excessively difficult for my pupils. Any stuff at manus that could be utile: in writing stuffs, audio stuffs, picture stuffs, multimedia stuffs, cyberspace, games. Motivate pupils to convey stuffs to category which they think might be utile.THE FUTUREThroughout my current procedure of analyzing the theories of linguistic communication acquisition and instruction, I ‘ve discovered several patterns that, if adopted as mine, would surely steer me in the right way of accomplishing on-going professionalism. In the list below I will advert the coveted patterns and how I ‘m traveling to accomplish them. Be able to explicate to my pupils the manner the mark linguistic communication ( English ) plants and why does it work ( Ur, ? ) : I can make this end by analyzing English linguistics. Make informed and appropriate real-time determinations when, ( as frequently happens ) different, every bit valid rules appear to conflict in a peculiar state of affairs ( Ur, ? ) : In order to be able to make this I must rule all the rules of linguistic communication instruction and acquisition and be really detecting of each category state of affairs, concentrating on peculiar characteristics of my instruction or on a peculiar category event. Be peculiarly knowing and adept so that the necessary scope of subjects is addressed suitably and sufficiently ( Pettis, ? ) : Continue analyzing all the facets of linguistic communication instruction and acquisition, and do it an on-going wont, by being personally committed to seeking out extra chances to larn and develop. Have a deep apprehension of the rules of professional action, and be able to introduce and associate critically to the invention of others ( Ur, ? ) : Yet more lasting survey, non merely through reading, but besides by go toing classs, speaking about and discoursing issues with co-workers, and several other activities of the linguistic communication learning community. Let a combination of linguistic communication larning theories and my ain experiences to interact with each other to bring forth effectual linguistic communication lessons ( Tice, ? ) : I must set into pattern the studied theory and reflect about its consequences taking into history my old experiences and cognition. Question the ends and values that guide my work ( Kumaravadivelu, 2003 ) : Constantly analyze my premises on linguistic communication acquisition and instruction in the visible radiation of each peculiar state of affairs and context. Reflecting upon the ideological rules that inform my instruction pattern. Be more organized with my instruction patterns ( Pettis, ? ) , and maintain a record of my ain analysis and contemplation on category observation ( Tice, ? ) : By roll uping information about what goes on in my schoolroom ( lesson programs ) , and analysing and measuring their consequence. By depicting lessons and activities and reflecting on whether or non they ‘ve been successful and why. By detecting the different things me and my pupils do in category, ever seeking to detect things that I was antecedently incognizant of. Take deliberate hazards in the schoolroom by introducing my pedagogical techniques and measuring their effectivity ( Richards, ? ) : Trust my ain personal instruction schemes. Explore the right methodological analysiss for each undertaking by reflecting on their consequence. Identify the features of the effectual activities and implement them in category, and measure them once more in a uninterrupted rhythm. Look back critically and imaginatively to make cause-effect thought, to deduce explanatory rules, besides to look frontward and make prevenient planning ; utilizing a carefully structured attack to self-observation and self-evaluation. See the facets of instructor behaviour: how much do I speak? , what about? , how do I react to student talk? , where do I stand? , who do I talk to? How do I come across to my pupils? ( Tice, ? ) : The easiest manner to make this is by entering my categories ; but that is n't ever possible to make. I must calculate out how to supervise my categories in a manner that I can detect and roll up this type of information. Use the category clip for pupil acquisition by developing smooth and efficient schoolroom activities and organizing groups to suit instructional demands ( Richards, ? ) : Keep on showing job work outing activities that meet the category ‘ demands with existent accent on pupil engagement and pattern. To name the demands of the pupils ( Richards, ? ) : By acknowledging their motivations to larn and by observing the linguistic communication acquisition phase in which they are. By reacting to the societal interactions and shared significances that exist among pupils, both inside and outside the schoolrooms. To be cognizant of the â€Å" developmental preparedness † of the scholar, that determines when and how to learn a pupil something ( ? , ? ) : By analyzing Piaget and the humanist theories, and by detecting my pupils really carefully so that I know when to present certain undertakings, harmonizing to the advancement they ‘re doing. The same applies for lesson programs. Observe if my pupils get the acquisition ends set by me ( Richards, ? ) : By supervising closely the learning advancement of my pupils. To hold a thorough appreciation of how my pupils learn and what motivates them to larn ( ? , ? ) : By analyzing the learning acquisition theories. By detecting my pupils actions and behaviour. By roll uping this type of information from pupil engagement in my categories. By reflecting on these subjects to make up one's mind what to make in category. See pupil feedback in the contemplation of my instruction patterns ( Tice, ? ) : Ask my pupils what they think about what goes on in the schoolroom. Their sentiments and perceptual experiences can add a different and valuable position. This information can be collected through questionnaires. Take portion in course of study development and affect myself in school alteration attempts ( Kumaravadivelu, 2003 ) : Use my experience and cognition on schoolroom contexts and state of affairss to assist develop better instruction plans. Working together with other instructors, pupils, parents and decision makers to portion thoughts and exercising power over the conditions of our labour. And being cognizant of the socio political context and the power dimensions that have helped determine it.DecisionBecoming a good professional in the linguistic communication learning field is no easy undertaking. There are several long-run patterns that should be acquired in the procedure, all of which include difficult work. Personal intuitive judgement is excessively wide and excessively obscure to be satisfactory in the application of a profession. Learning to learn does non stop with obtaining a diplomat or a grade in instructor instruction but is an on-going procedure throughout one ‘s learning calling. Teachers must build their ain theory of pattern, concerned chiefly on the critical thought of their concrete schoolroom contexts. Teachers should non merely joint their standards for developing and measuring their ain pattern, but besides have to prosecute in extended theorizing about the nature of their topics, pupils and learning/teaching procedures and even be concerned with wider ethical, societal, historical and political issues. This theorizing must include self observation, self analysis and self rating of their ain instruction patterns. Teaching should be an explorative activity in which the instructor must develop, choose or accommodate undertakings which are appropriate for their schoolroom context in order to bring forth location-specific, classroom-oriented advanced schemes ( Kumaravadivelu, 2003 ) . Monitoring learning Acts of the Apostless should even travel beyond the person, personal activity that transforms schoolroom practicians into strategic minds and adventurers ; it must transform into a corporate activity in which all the linguistic communication instructors of a peculiar establishment confront their experiences and finds to make a better learning plan or course of study for their communities. In my peculiar instance, I must concentrate on analyzing and larning the different theories that inform the linguistic communication instruction pattern, I must get down roll uping informations on category work activities and pupil behaviour ; and I must get down analysing and making self-reflection on all the gathered information.

Friday, November 8, 2019

The Nationwide Legalization of Euthanasia essays

The Nationwide Legalization of Euthanasia essays In today's society there are many disagreements about the rights and wrongs of euthanasia. Although death is unavoidable for human beings, suffering before death is unbearable, not only for terminal patients, but for the family members and friends. So what is the solution? How can we ease the suffering of those whose death is both impending and imminent. The answer, Euthanasia. Euthanasia comes from the Greek word `Thanatos' meaning death and the prefix `eu' meaning easy or good (Russell 94). Thus, `eu- Thanatos meaning easy or good death. Euthanasia is clearly better choice for terminal patients than suicide. The question is however, is it morally, ethically, and socially right. In our society, suicide is always traumatic for families and friends. If there is no alternative to relieve the suffering of terminal patients, then the more humane option to suicide is euthanasia. This is not the only option however, "An option for people that are unsure of euthanasia is called DNR or do not resuscitate" (McCuen 2). This means that if the patient has a heart attack or another potentially fatal problem in the hospital, "the doctors are told to perform a `No Code' which means that they should let the patient die peacefully with any amount of painkillers or medication requested by the patient" (McCuen 3). Doctors that are treating a dying patient should treat them with care. They should make them as comfortable as possible and give them medication to dull their pain. Let's not forget that a doctor, or physician's job is to ease suffering. Instructors tell doctors in training to treat dying patients as people, `that are alive but just that their death is more imminent than our own'(Moroney 2). Many families could rest easy possessing the knowledge that their relative is being treated well, and is receiving the necessary attention. A lot of terminal patients decide to sign DNR forms or, re...

Wednesday, November 6, 2019

MEDICAID Essays - Healthcare Reform In The United States

MEDICAID Essays - Healthcare Reform In The United States MEDICAID I. ANALYTICAL EXPOSITION History Medicaid is a Federal - State entitlement program that pays for medical services on behalf of certain groups of low income persons. (O'Sullivan, 1990) Title XIX of the Social Security Act provides for the medical assistance commonly known as Medicaid. (O'Sullivan, 1990) This means-tested entitlement program became part of federal law in 1965. Medicaid makes direct payments to medical providers for their services to eligible persons. It is the largest health program providing medical assistance to the poor. Eligibility In order for one to be eligible for Medicaid, one must meet very strict requirements. These requirements vary from state to state, but in this paper the Federal requirements will be discussed as well as the general state requirements The correlation between those receiving public assistance and those receiving Medicaid seems to be directly related. "Medicaid has generally been linked to actual or potential receipt of cash assistance under a welfare program. Thus, eligible individuals have to meet the welfare definitions of age, blindness, disability, or membership in a family with dependent children where one parent is absent or incapacitated." (O'Sullivan, 1990) These stringent requirements leave out part of the population such as singles, childless couples who are not elderly or disabled. Besides falling into one of the above mentioned categories, they must also meet specified income and resource criteria which vary by State. "While the link to cash assistance has been the primary way to establish eligibility, states have been able to extend coverage to children who meet the income and resources requirements, but do not meet the definition of dependency." (O'Sullivan 1990). The other group that is affected by this institutional policy are the providers. Providers can be defined as those who perform services for the Medicaid patients. They include, but are not limited to physicians, hospital, dentists, pharmacies etc. "Low medical fee schedules, relative to physicians' usual charges to other payers, are a major deterrent to participation." (O'Sullivan 1990) Recent data suggests that the gap continues to widen between Medicaid and private rates. Virtually all hospitals participate in Medicaid. However, a Medicaid patient will more than likely be transferred to a public hospital for in-patient treatment. II. CRITICAL CONTEXT Social Impact It is merely impossible to try to obtain an actual number of people affected by Medicaid. If the picture was painted with a broad brush you could say that virtually every person in the United States is affected by Medicaid. For example any person who pays taxes is affected, any doctor who accepts Medicaid is directly affected by the low fee schedule that is put into place. Any person receiving public assistance is affected as well. The amount of people who are currently receiving Medicaid will be broken down: 6.2 million or 24.9 percent adults in families with dependent children, 10.4 million or 41.8 percent dependent children, 3.5 million or 14.1 percent aged, .4 million or 13.7 percent disabled or blind, 1.4 million or 5. 6 percent fall into the category of others. (O'Sullivan 1990) The total amount of people on Medicaid is 24.9 million. It's obvious that practically everyone is affected by this program. Problems With the System The Medicaid program was one of many programs designed to help the poor and disadvantaged enjoy the benefits of receiving the type of medical care provided to those who could afford it. According to Karen Davis, author of Achievements and Problems of Medicaid, from its initiation the Medicaid program has had two major objectives: insuring that covered persons receive adequate medical care and reducing the financial burden of medical expenditures for those with severely limited financial resources. Before the introduction of Medicaid most poor persons had little or no private insurance and many went without needed care. Medicaid attempted to alleviate this situation - if not for all poor persons, at least for those on welfare and the medically needy. (Davis, 1996) A Lack Of Equality Perhaps the greatest flaw in the Medicaid program is that it does not treat people in equal circumstances equally. Davis goes on to say that the inequitable distribution of Medicaid benefits is caused in part by the joint Federal - State nature of the program and its tie to the Welfare system. As stated previously the Medicaid eligibility is linked to the

Monday, November 4, 2019

International Business Essay Example | Topics and Well Written Essays - 2500 words - 12

International Business - Essay Example Additionally, this part will attempt to explain why comprehending the local religious practices and beliefs are significant to the success of a business. Dreher (46) defined globalization as both a process and worldwide condition in which the globe is becoming more interconnected while communication has become instantaneous as each day passes. Technology is the key driver to globalization. On the other hand, cultural individuality is the opposite of collectivism. Therefore, in an individualistic culture, concepts and views are based on the self and thus they are independent instead of relying on the group. As a result, they often value their personal goals more than the group’s goals. In most instances, cultural individualistic societies are made up of a diverse population exhibiting low communication and low power distance characteristics. Countries such as Canada, Australia ,and New Zealand are said to possess a highly individualistic culture. People in countries such as Singapore used to eat fried rice at the time McDonalds was opening in America. That is in 1955. During this period, most people had not heard of the term cheeseburger. Little people from Singapore expected that McDonald would soon be a big hit there within a very short time. Currently, McDonald is an enterprise operating in many countries worldwide. A recent survey conducted in about six countries revealed that many more people are familiar with the McDonald symbol than they are with the Christian cross. This example signifies the importance of globalization in enhancing or promoting cultural sameness. Thus, through globalization, multinational corporations and companies have promoted and designed a specific type of consumerist culture where standard commodities which are often promoted by worldwide marketing campaigns create same lifestyles globally. Through globalization, multinational corporations influence the values of its employees and customers.

Friday, November 1, 2019

Response Essay Example | Topics and Well Written Essays - 500 words - 6

Response - Essay Example Ameirca also has a long tradition of exporting to other countries, and so there are opportunities for manufacturing to bring large returns through domestic and export marketing. In the next decade there will be increasing competition from countries like India and China, where wages are considerably cheaper and education standards are catching up fast to those of America, and even in some cases such as maths education, exceeding them. The stakeholders for Standard Motors include the owners, the workforce, the large and small customers, and the communities in which their factories are located. The owners are keen to make profits consistently, so that they can continue investing in the plant but workers want higher wages, and so there is a conflict of interests there. Standard Motor Products prospers when people cannot afford new cars. A similar counter-cyclical business may be local tourism such as hotels selling weekend breaks, since many Americans may stay at home and have short breaks instead of travelling abroad for longer vacations. The article seemed fairly accurate, but it may give an over-optimitistic picture of America’s performance globally. I think there is more of a threat from Brazil, China and India, for example, than is visible right now, and it will become apparent very soon. I expect that the entertainments electronics industry (laptops, ipods, mobile phones etc.) will be even more competitive than it is now, and there may be increasing shortages in key raw materials that go into making these products, like some heavy metals and some elements that are common at the present time, but will be running short in 2020, such as copper, for example. This will mean that recycling will be a bigger part of production, and I expect that manufacturing plants will have built in recycling facilities located right next to their new production facilities. This may provide some jobs for low skilled human staff, in collecting and delivering the products to be